Pizza Hut wanted to know how many orders they were getting from their campaign running in Adcoin network. The Adcoin platform allows a number of different ways to do this ranging from simple tracking pixel placements to fully customized system integrations. Adcoin's solution can also be set to use the tracking information for optimizing the campaign.
It is always advisable to measure the effectiveness of each channel's contribution to the objective in a campaign. This information can also be used for optimizing campaign performance to target better and gain higher conversion rates.